Mobile Keeps Getting Bigger
The iPad has joined the iPhone as a cultural phenomenon. Android & iOS are duking it out for supremacy. And Microsoft & HP are, well, really, really trying. Mobile is huge, and as tablets...
View ArticleGoogle Plus Is Not About Google Plus
Google’s launching its own social network, called Google Plus, and already everyone’s getting fired up about how Google is taking on Facebook, and how Google Plus is a “Facebook killer”… Google+ is a...
View ArticleGoogle Buys Zagat – Doubles Down on Local Web Marketing
According to Reuters, Google has acquired the grandfather of restaurant reviews, Zagat, for an undisclosed sum. Google has long made user ratings & reviews a part of Google Places, but the appeal...
View ArticleHow to Create a Business Page on Google Plus in 3 Minutes
Setting up an official page for your business on Google’s emerging social network is a great way to position your organization to take advantage of the momentum that the search engine giant is putting...
View ArticleScaling IT from Startup to $1 Billion – Instagram Style
Over at TechCrunch, Ingrid Lunden posted a brief article, featuring 180 slides from Instagram co-founder Mike Krieger, about Instagram’s early development & tech scalability hurdles. (You can...
View ArticleGoogle Updates Search Ranking to Reward High Quality Sites in Search
Late last month, Google announced a major update to its search engine ranking methodology designed specifically with SEO in mind. Yes, Google knows about SEO – and they like it! Microsoft’s search...
View ArticleGoogle Announces “Knowledge Graph”
Over on one of their official blogs, Google just released the details about a major change to search engine results. They’ve named this update “Knowledge Graph”, but it’s actually just the evolution...
View ArticleTo Like or not to Like
That is the question. I just read this article about the value of social media sharing buttons (via Information Architects), and it brought up a terrific question: are these little extensions of social...
View ArticleGoogle Places is Now Google+ Local
This is a quick, but important update for every local business’s digital marketing. Google announced yesterday that they’re phasing out their “Google Places” local business directory in favor of...
View ArticleHow to Appear in a Facebook Newsfeed
As Facebook continues to search for new revenue opportunities, you may have noticed the recent push to “promote your posts.” The idea is simple: want to get more eyes on your posts? Spend money with us...
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